Google's May 2025 Search announcement says more than 1.5 billion people use Google Lens to search what they see every month.
Google blog (20 May 2025) · Day 1 · What's new in the world of Search
Thing · Product
Google Lens
Google's visual search: search with a photo or a part of the screen instead of typed words.
- Claims
- 8
- In Google’s docs
- 1
- Said at the event
- 5
- Not in docs
- 1
- Kit items
- 3
Glossary · Google Lens
Google's visual search, which Google said it built after seeing young users upload pictures and expect answers about them; more than 1.5 billion people use it every month, according to Google's May 2025 announcement.
Google’s documentation 1
Documented in
Said at the event 5
Slide and stage claims that name it, the ones Google’s documentation does not cover first.
Not in docs 1
Google said it noticed young users uploading pictures to reverse image search and expecting results that answer something about the picture, and that Google Lens was its answer to that behaviour.
Gary Illyes · Day 1 · What's new in the world of Search
Consistent with docs 1
In a live demo, Google Lens on an Android phone identified a photographed object and listed websites selling it, with deep links that allow buying it online.
Ariel Kroszynski · Day 3 · Inside Search Console: What’s New & How to Use It
Confirmed by docs 2
Google said Google Lens is used by over 1.5 billion people (figure as said on stage on 30 September 2026; no period was given).
Gary Illyes · Day 1 · What's new in the world of Search
Multimodal searches reported in Search Console include searches with Google Lens, Circle to Search on Android, images uploaded to Google Search and Chrome's right-click search on an image.
Ariel Kroszynski · Day 3 · Inside Search Console: What’s New & How to Use It
Nothing to verify 1
StageD1-C159
The keynote's personal favourites in the evolution of Search were Google Translate, voice search, the Knowledge Graph (relating entities to give context) and Google Lens.
Lino Cattaruzzi · Day 1 · Welcome and opening keynotes
Press and analysis 2
AnalysisD1-C200
Visual search predates transformers in Google's own history: its Search timeline dates Google Images to 2001 and Google Lens to 2017, the year Google Research published the Transformer, so read the stage remark as being about today's multimodal AI search.
Ibrahim Anjro · Day 1 · What's new in the world of Search
AnalysisD3-C462
Google's Performance report help says the queries dimension is not available for the multimodal search type, because these searches mostly use images, so judge image-led traffic by page, country and device, and make product and article images distinctive enough for Lens to match.
Ibrahim Anjro · Day 3 · Inside Search Console: What’s New & How to Use It
Built on these claims 3
Kit items about Google Lens: their own words name it, or several of the claims they rest on do.
Developer requirements 1
Track AI feature visibility in the Generative AI performance report
Rests on 11 claims, 2 of them naming Google Lens; its own words name Google Lens
Also inglossary terms Google Lens, Multimodal search type
Connected things 4
Most often named with it
Things named in the same claim, with the number of claims they share.